How to Create

What Does Not Yet Exist

You’ve been here before.

A crossroads. A tough decision. A feeling of being stuck between two choices.
Maybe you’ve thought:

“I have no other option.”
“It’s either this or that.”

It’s a common trap—believing that life only offers pre-set choices, like a menu where you can only choose from what’s already there. But what if you started designing your options instead of just choosing?

The Illusion of Limited Choices

When things don’t move forward, we often assume it’s because there aren’t enough options.
In reality, the problem is how we perceive the situation.

Your perception is shaped by:

  • Your past experiences

  • Your beliefs

  • Your habitual way of analyzing reality

But reality itself is always broader than what you currently see.

Every day, you make choices—some minor (what to wear), some big (changing careers). However, what you perceive as "possible" determines your decisions. If you don’t question your perception, you limit your opportunities.

This is where the Formula of Alternatives comes in:

Possibilities + Opportunities = Alternatives

To create new options, we need to break down three key elements:

Possibilities: The Full Spectrum of What Could Exist

Possibilities are everything that could happen, even if you don’t see them yet. They exist independently of your awareness, constantly shifting and evolving. Think of possibilities as the full menu of life’s potential—not just what’s visible but also what’s hidden beyond your current perception.

Opportunities: The Possibilities You Can See and Act On

Opportunities are filtered possibilities—they’re the ones you notice and value. Think of it this way: Opportunities are possibilities that have entered your radar. They feel more “real” to you because they fit within your current beliefs, knowledge, and perspective. Many people get stuck because they only consider the most obvious opportunities that align with their past experiences or current thinking patterns. But just because you don’t see something yet, doesn’t mean it isn’t there.

Alternatives: What You Actively Design

Alternatives are the strategies you create—the new paths that wouldn’t have existed if you hadn’t designed them. If possibilities are like ingredients, and opportunities are the ones you select, alternatives are the unique recipe you create. Alternatives don’t just exist—you make them.

The situation does not limit your options.
They are limited by how you interpret it.

Possibilities are all the things that could exist. Opportunities are the ones you notice and value. Alternatives are the new solutions you actively design. When you feel stuck, don’t just look for options—create them. Your next move isn’t on the table yet—it’s yours to design.

Where Are the Alternatives?

A common mistake is thinking that alternatives are external—that they already exist, waiting to be discovered.

Wrong. Alternatives are created.

Take two people facing the same economic crisis:
One sees it as a dead end and becomes paralyzed.
The other sees it as an opportunity to learn new skills and pivot.

Same situation. Different interpretations.
The second person designs new options instead of accepting limitations.

If you’ve ever said, “I have no other choice,” chances are, you’re not seeing the whole picture.

How to Design New Alternatives

Creating alternatives isn’t a talent—it’s a skill you can develop.

1. Explore Beyond the Obvious

You may think you're seeing the whole picture, but you likely only see a fragment.
Ask yourself:

  • What other factors are part of this situation?

  • Who else could offer a fresh perspective?

  • What elements have I been ignoring?

2. Redefine the Narrative

The words you use shape the options you see.
"This is impossible." → Closes the door.
"How can I see this differently?" → Opens possibilities.

Try reframing:

  • If this were an opportunity instead of a problem, how would I describe it?

  • What if I looked at this from the opposite perspective?

3. Challenge Your Habits

Alternatives don’t appear when you repeat the same patterns.
Shake things up:

  • Change your environment—work from a different space or take a new route.

  • Talk to people with opposing viewpoints.

  • Ask yourself: What would that look like if the opposite of my solution were true?

Alternatives Are Designed, Not Found

What is the biggest mistake you can make?
Thinking that options are limited.

Possibilities are everywhere—you just don’t see all of them yet.
Opportunities depend on how you choose to interpret reality.
Alternatives are created when you expand your perception and rethink solutions.

So the next time you face a dilemma, don’t ask: “What options do I have?”

Instead, ask: “What alternatives can I create?”

The answer you need might not be in front of you, yet.
But that doesn’t mean it doesn’t exist.

It’s time to create what isn’t there yet.

Reflection Time

What’s one situation in your life where you’ve felt stuck between two choices?
How can you apply the Formula of Alternatives to create a third option?
What’s one habit or belief you can challenge to expand your perception?